Smart EdTech for Writers

In this insightful interview, Dr. Cher Downing, nationally recognized business strategist and ed tech expert, walks authors through the process of turning their written work into scalable digital assets. From chunking content into short, actionable lessons to using multimedia and interactive tools to enhance retention, Cher shares strategies for creating courses that are both accessible and impactful. She also dives into common pitfalls authors face in the ed tech space, how to plan a tech stack that scales, and tips for designing digital products that complement and extend your book’s value. Whether you’re a seasoned author or just starting, this interview is packed with actionable advice to help you bring your intellectual property into the digital age.